Posted inUI/UX
Behavior Patterns for UX Design
These are a few of the most common behaviors that people demonstrate as they relate to product design. A product that supports these patterns will assist our users in achieving…
Posted inUI/UX
Case Studies
What makes a great case study Think of a case study as a highlight reel of your project. You want to include a little bit of history, the greatest hits,…
Posted inUI/UX
Experience design
The biggest challenge is the mindset shift, instead of thinking in screens, you need to focus on user needs and business goals. Step 1: Dissect your design processStart to create wireframes before…
Posted inUI/UX
Why You Shouldn’t Use Your Brand Color on Buttons
Optimizing call-to-action buttons for all users Inaccessible Text Labels Brand-colored buttons often have inaccessible text labels. Many brand colors are chosen without any consideration to accessibility. Instead, they’re chosen based…
Design KPIs
What we expect to see are data points scattered across charts. Each of the data points represents a unique experience, and when put together, they represent an average behavior in our products.…