GIST Framework

GIST stands for Goals, Ideas, Steps, and Tasks: Goals: Align with the objectives in OKRs. Ideas: All ideas we can test to achieve those goals. Steps: Validation methods to test…

Animation in UX

Research has found that the ideal speed for interface animation is between 200 and 500 ms. These figures are based on the specific qualities of the human brain. Animations shorter…

About Colors

1. Color is one of the most powerful tools for attracting a user’s attention within a UI. Vibrant hues naturally draw the human eye toward interface elements. Color can also…

RAIL Key Actions

RAIL is a model for breaking down a user’s experience into key actions. - RAIL/Response, Animation, Idle, Page Load Human-computer interaction studies have a long history. In Jakob Nielsen’s work on response time…