Businesses Today
Businesses today face intense competition both locally and globally due to the internet. Compounding this challenge, business cycles are becoming shorter, with customers expecting immediate results. Additionally, AI is rapidly…
AI 2027 mean for designers?
A new forecasting report titled "AI 2027" presents a sobering outlook: by 2027, we could see superhuman coders, widespread job displacement across all remote knowledge work, and a society grappling…
Posted inDesign Product Design UI/UX
Gamification UX
This selective rejection highlights a crucial insight that many designers overlook. When technical skills and trust are not the issues, what accounts for the failure to engage users? Why do…
Posted inProduct Design UI/UX
What is a UX strategy?
User experience (UX) is a crucial element in product design and development. It involves the processes that companies use to create products that offer users practical, logical, and meaningful experiences.…
Posted inProduct Design Psychology UI/UX
The psychological techniques shaping the experience of modern air travel.
I just flew back from Japan to the USA. Booking air travel these days feels like navigating a maze of hidden fees, upsells, and manipulative tactics. There was a time…