The “Lost 30 Years” and Innovation Decline
I am 54 years old, which makes me a GenX of the 1980s. Most executives and management-level professionals are in the same age group. They have grown up during the…
Posted inAI Psychology
Cost of Using ChatGPT
Fifty-four participants from top universities like MIT, Harvard, and Wellesley were divided into three groups: The LLM Group: Could only use ChatGPT to write their essays. The Search Engine Group: Could use…
Posted inAI Psychology UI/UX
AI Attention Map: What is the impact of full liquid glass?
Simulated attention does not equal real attention. AI attention maps are abstract simulations. They are trained on generalized models of visual salience rather than actual user behavior, intent, or familiarity.…
Posted inProduct Design Psychology UI/UX
The psychological techniques shaping the experience of modern air travel.
I just flew back from Japan to the USA. Booking air travel these days feels like navigating a maze of hidden fees, upsells, and manipulative tactics. There was a time…
Posted inDesign Motion Graphic Product Design
Micro-Interactions Conversion Rate
The “Almost There” Button Loading State Transform dead clicks into engaging momentsConversion impact: +12% in our A/B tests Why it matters: Our A/B tests showed that users were 12% more…