Multicultural UX design is complex.

Multicultural UX design is a complex field that requires understanding and consideration of various cultural perspectives. It is interesting to note that the different lifestyles of ancient Greek and Chinese…

Brand illusions

In 2018, Payless Shoes transformed a former Armani store in Santa Monica into a high-end boutique named "Palessi" for a social experiment. https://www.youtube.com/watch?v=gJdBNYWG4a0 Fashion influencers are present in the store,…
Product Design + A Mind Map

Product Design + A Mind Map

1. Understand During the initial stage of the design process, we aim to comprehend the users' perspective and obtain a comprehensive understanding of their preferences, contextual factors, needs, pain points,…

Miller’s Law

Understanding Miller’s Law Miller’s Law originated from a seminal paper published by cognitive psychologist George A. Miller in 1956, titled “The Magical Number Seven, Plus or Minus Two: Some Limits on Our…