UX – Design

Linguistic dead-ends: the new deceptive pattern plaguing Japan

It seems that something was seriously lost in translation. Design is Not a Universal Language Design is not a universal language—at least, not entirely. Numerous articles discuss how different cultures…

Isao September 23, 2025

Job Product Design UI/UX

How to Handle Executive Demands for Features

Understand the Full Context When executives demand features, it might feel abrupt, but there's often more to the story. The idea may have gone through multiple layers of communication—often called…

Isao August 26, 2025

culture Design Job

The “Lost 30 Years” and Innovation Decline

I am 54 years old, which makes me a GenX of the 1980s. Most executives and management-level professionals are in the same age group. They have grown up during the…

Isao July 7, 2025

AI Branding Design

AI 2027 mean for designers?

A new forecasting report titled "AI 2027" presents a sobering outlook: by 2027, we could see superhuman coders, widespread job displacement across all remote knowledge work, and a society grappling…

Isao June 27, 2025

Design Product Design UI/UX

Gamification UX

This selective rejection highlights a crucial insight that many designers overlook. When technical skills and trust are not the issues, what accounts for the failure to engage users? Why do…

Isao June 27, 2025