Design – Design

Linguistic dead-ends: the new deceptive pattern plaguing Japan

It seems that something was seriously lost in translation. Design is Not a Universal Language Design is not a universal language—at least, not entirely. Numerous articles discuss how different cultures…

Isao September 23, 2025

Data Design

Metrics for Designers.

Popular Metrics That Mislead Designers Many designers chase popular metrics without realizing that these can mislead them into thinking their product or service is performing well. Net Promoter Score (NPS)NPS…

Isao August 26, 2025

culture Design Job

The “Lost 30 Years” and Innovation Decline

I am 54 years old, which makes me a GenX of the 1980s. Most executives and management-level professionals are in the same age group. They have grown up during the…

Isao July 7, 2025

AI Branding Design

AI 2027 mean for designers?

A new forecasting report titled "AI 2027" presents a sobering outlook: by 2027, we could see superhuman coders, widespread job displacement across all remote knowledge work, and a society grappling…

Isao June 27, 2025

Design Product Design UI/UX

Gamification UX

This selective rejection highlights a crucial insight that many designers overlook. When technical skills and trust are not the issues, what accounts for the failure to engage users? Why do…

Isao June 27, 2025