UX processes
Posted inUI/UX

UX processes

User-Centered Design This is a framework that I definitely used “accidentally”, unaware of its ties to UX design at the time. It is very intuitive — and this graphic from…
How to create a better UI color palette
Posted inProduct Design UI/UX

60–30–10 Rule

60% is your dominant hue, 30% is a secondary hue, and 10% is for an accent (typically the primary color). This is a good rule of thumb with most UI…
Information architecture (IA) 
Posted inProduct Design UI/UX

Information architecture (IA) 

As human beings, we are prompted to set goals and then aim to achieve them. And when you perform a complex task, your brain releases large amounts of endorphins that trigger euphoria.…
Fitt’s Law
Posted inUI/UX

Fitt’s Law

Fitts’ law isn’t actually a law but more of a principle. It states that the length of the time required for a person to move a cursor to a target…
Design Process
Posted inDesign UI/UX

Design Process

My 3 Philosophy Useful: You need to solve a user's need, a problem that users actually have.Usable: Usability needs to be clear so that users understand your product/service.Delightful: It's no bad thing if…